02/10/2026

#715 – Shiny New Pebble with Eric Migicovsky

Founder of Pebble and CEO of CoreDevices, Eric Migicovsky, joins Chris to talk about the history of the Pebble Watch and resurrecting the hardware to serve a very loyal ecosystem. Along the way, Eric has continued to create new gadgets like the Index 01 ring.

Welcome Eric Migicovsky of Pebble!

  • Pebble is back after Eric worked with Google to open source PebbleOS and he reaquired the naming rights
  • Eric returns to the hardware space after 7 years, including working at yCombinator, a famous accelerator for early stage startups, and on Beeper, a cross platform app for messaging.
  • While discussing the difficulties of hardware project, Chris brought up a recent post about a high wattage lamp project HN
  • One thing Eric likes about hardware projects vs software is that “hardware projects can be done” as in they have a defined end state
  • A more recent project is a smart ring – The Index 01.
  • The non-replaceable battery is driven by the product specs, also the need for reliability
  • The ring doesn’t immediately need to be in range of a phone, it syncs the memory after the fact
  • Pebble is no longer a VC backed startup with a subscription model, so that changes a lot of constraints
  • Initially they sold 2 million watches, and 250 million in sales
  • Eric is driven by “gadgets”. He read “pen computing” and “popular mechanics” as a kid
  • Consumer companies vs other types (and why Eric likes the former)
  • Pebble went through different phases
  • The team spent 6 months in China, designing the first consumer version and working directly with factories
  • CTO of (original) Pebble, Andrew Witte, was a somewhat early guest of The Amp Hour
  • How much did the China ecosystem drive design decisions?
  • There was no such thing as a smartwatch factory (but are there ever now!)
  • The book Apple in China is supposed to be a great read and mirrors the Pebble Experience
  • We heard from Chrissy Meyer when she was on the show about working with the Apple Watch manufacturing proces
  • Water proof methods codeveloping in China
  • It’s an interative process of submerging designs in a glass vessel with pressure and bubbles seep out of the device at different points
  • The remedy? According to Eric: “More Glue” 😀
  • Eric shares his process on a YouTube channel called Tick Talk (not to be confused with the shortform video site)
  • There is a video with the CEO of SiFli, makers of the Bluetooth chip that is in the most recent Pebble devices
  • One interesting feature is a custom bus to the Sharp-made ePaper-like screen used onboard
  • FreeRTOS pebble OS
  • What is PebbleOS?
  • It’s targeted at an m33 class ARM chip and the kernel is FreeRTOS
  • The bluetooth stack is nimBLE
  • Eric went back and forth on whether to port to Zephyr for the Bluetooth stack and hw support from vendors like Nordic Semiconductor
  • The Index 01 ring is Dialog Semiconductor (now part of Renesas) part
  • One challenge is that rings have different sizes…so they mill the rings based on orders. The larger rings get an extra battery!